The gap between great design and great business is strategy. Senior Designer Maryam Richards shares how she evolved from designing visuals to building brands with purpose and sustainable growth.

Between motherhood, work, and healing, clarity felt impossible. Senior Designer Maryam Richards shares how structure, grace, and stillness helped her find creativity in chaos.

Saying yes to everything once made me resent my work. Senior Product & Brand Designer Maryam Richards shares lessons on setting boundaries, creating transparent terms, and protecting your value.

A logo can’t make people trust you — your story can. I share my framework for designing emotionally intelligent brands that don’t just look premium but feel  personal. Start with Emotion, Not Execution Before design comes empathy. When I created Regula Momma , the goal wasn’t perfection — it was relief.Muted tones, organic textures, and handwritten marks reminded mothers they’re seen , not judged. Give Your Brand a Personality (Not a Persona) For VibeRides , I personified th

True simplicity in design isn’t minimal screens — it’s clear intention. Maryam Richards unpacks how strategy, empathy, and focus create effortless digital experiences. When simplicity becomes culture, it shapes everything — from interface design to communication. Here are brands I deeply admire for mastering that balance.